Monday, February 2, 2009

Fie on Your Green Buzzwords

Last month, Lake Superior State University (LSSU) published its 34th annual list of “Words to Be Banished from the Queen's English for Mis-use, Over-use and General Uselessness”. At the top of the list for 2009 was “green” and all of its variations (e.g., “going green,” “green technology” and “green solutions”).

Other words condemned by the word mavens at LSSU include two more environmental terms — “carbon footprint” and “carbon offsetting” — plus “maverick,” “first dude,” “bailout” and “Wall Street/Main Street,” among others.

The List of “Words to Be Banished” was originally conceived in 1975 by former LSSU public relations director Bill Rabe and his colleagues. The LSSU PR office receives thousands of nominations every year from people targeting pet peeves from common parlance, current events, politics, technology, advertising, sports and entertainment. A committee makes the final selection of “Words to Be Banished” in late December.


Technorati Tags: Lake Superior State University", LSSU, Words to Be Banished, green technology, green solutions, environmental terms, maverick, bailout, Bill Rabe, , business, communications, public relations

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