Tuesday, May 6, 2008

The [Divorce] Court of Public Opinion

Tricia Walsh-Smith, an angry New Yorker engaged in a bitter divorce with her husband, a wealthy Broadway executive, is continuing to air her grievances on YouTube in the second of two videos about her impending divorce. The original video — which was downloaded more than 2.5 million times and was picked up by 383 mainstream media outlets in the first week — can be seen here.

Whether Walsh-Smith has helped or hurt her cause is immaterial … although I would imagine her shenanigans are unlikely to impress the judge who hears her divorce case. As MSNBC’s senior legal analyst Susan Filan said, “In the end, a divorce, as upsetting and emotional as it is, is just a financial transaction.”

As a PR practitioner in New York, who has worked for law firms and handled crisis management assignments, what concerns me is the increased potential for sudden, swift blogstorms — like this one — when parties to a lawsuit or crisis decide to take the communications into their own hands. My concern is intensified when the ultimate decision is the responsibility of lay people (members of a community or jury), who may be swayed by what they see and hear on the internet.

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1 Comments:

Blogger Jonathan Bernstein said...

I agree! I have been helping multiple clients defend against such attacks -- but, on occasion, have also helped them launch rapidfire Internet-centered attacks. Organizations in this century need to be prepared to do either, or both, on the drop of a dime. Or maybe, given inflation, on the drop of a $20 bill.

Jonathan Bernstein, President
Bernstein Crisis Management, Inc.
http://www.bernsteincrisismanagement.com

May 6, 2008 at 3:12 PM  

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